The Ultimate Athlete
A complex multi-sport event requiring a versatile visual system. From fencing to laser run, the graphics package adapted to five distinct disciplines.
5 distinct sports, 1 visual identity. Connecting Horse Riding with Pistol Shooting visually.
Developed a "Pentagon" motif that morphed and adapted its texture for each sport (Metallic for fencing, Organic for riding).
Adaptive brand system.
Unified the complex event for spectators.
Motion Graphics Animator