Greater Bay Area
A historic edition of China's premier sporting event, co-hosted by Guangdong, Hong Kong, and Macau. Delivering the visual identity for Football and Sport Climbing events, ensuring a seamless broadcast experience across the Greater Bay Area.
Unifying the visual identity across three distinct regions (Guangdong, HK, Macau) with different cultural nuances.
Created a "Convergence" visual theme using shared motifs of the sea and bridges (GBA).
Cross-regional production coordination.
Set the tone for the first tri-hosted games.
Visual Director
